he77 is an English-language online betting information and gaming platform designed with Pakistani users at its core. From cricket fans in Lahore tracking PSL fixtures to sports enthusiasts in Karachi following ICC tournaments — we built he77 to serve you with transparency, clarity and genuine respect for responsible play.
he77 was created to fill a genuine gap in the Pakistani online gaming market: a platform where the information is honest, the terms are readable, and the tools to stay in control are actually easy to find. Pakistan's sports culture is enormous — cricket alone draws millions of viewers for every PSL season and ICC tournament — yet many platforms serving Pakistani users have historically been opaque about conditions, inconsistent with support, or simply not built with local context in mind.
We set out to do things differently. he77 is built as an English-language experience that respects the intelligence of its Pakistani audience. We don't bury wagering requirements in small print. We don't make big licensing claims we can't substantiate. We present the information as clearly as possible and then let our users make their own informed decisions.
Whether you're based in Islamabad, Rawalpindi, Faisalabad, Multan, Peshawar or anywhere else across the country, he77 aims to feel like a platform that was actually designed with you in mind — not an international product with a hastily added Pakistani flag.
To be Pakistan's most transparent online betting information platform — one where every user can find clear terms, understand what they're agreeing to, and access responsible gambling tools without jumping through hoops.
We are not here to pressure anyone into playing. We're here to make sure that the users who choose to participate have the best available information to make those choices wisely and safely.
Honest odds presentation. Readable bonus terms. Real support in both English and Urdu. These aren't extras at he77 — they're the baseline.
Six commitments that shape every decision we make — from how we write our terms to how we build our support team.
Every bonus, withdrawal condition and wagering requirement on he77 is written in plain English. We do not hide clauses in footnotes or use confusing multiplier language. If something is 10x rollover, we say 10x rollover — clearly and upfront, before you opt in.
Two-factor verification, encrypted sessions and a transparent KYC process mean your account and funds stay protected. Our security settings are accessible — not buried three menus deep — because we believe you should always be in control of your own data and access.
Pakistan's mobile internet landscape is fast-evolving. he77 is optimised for the devices and connections that Pakistani users actually use — from 4G in Karachi to variable speeds in smaller cities. Fast load times, a clean interface and no bloated scripts.
Our live chat team operates in English as the primary language, with Urdu assistance available on request. Whether you're querying a transaction from Lahore or troubleshooting an account issue in Peshawar, our team responds in the language that works best for you.
Deposit limits, session timers, loss caps and self-exclusion are built into every account — not hidden in a corner of the settings. he77 believes that responsible gambling tools should be the most visible feature on the platform, not the hardest to find.
Cricket is Pakistan's game. PSL season, ICC World Cups, bilateral Test series, T20Is — he77's sports coverage is built around the schedules and formats that Pakistani fans follow most closely. Live in-play markets, match statistics and competitive odds for every major fixture.
he77's values aren't a marketing exercise. They're the practical principles that govern how we write our terms, respond to support queries, handle player data and decide what features to build next.
We hold ourselves to these standards because we believe the only sustainable way to serve Pakistan's betting community is with honesty, respect and a genuine long-term commitment to user wellbeing — not just short-term acquisition numbers.
We say what we mean and mean what we say. Terms are clear, odds are presented fairly and our platform does not use dark patterns to mislead users.
Every user — whether depositing PKR 1,000 or PKR 25,000 — receives the same quality of information, the same transparent terms and the same standard of support.
We take responsible gambling seriously. The tools are real, the limits are enforced and we will never use aggressive retention tactics on users showing signs of distress.
From bonus eligibility to withdrawal windows, every piece of information on he77 is written to be understood on first reading — no legal double-speak required.
Your personal and financial data belongs to you. We collect only what is necessary, store it securely and never sell it to third parties. Full details in our Privacy Policy.
We listen to feedback from users across Pakistan and use it to improve the platform experience — better tools, clearer information and faster support responses.
Pakistan's online users have specific needs — familiar payment references, local sports coverage, reliable mobile performance and support that actually understands the local context. Here is how he77 addresses each of these needs directly.
PSL, ICC tournaments, Pakistan Super League fixtures and bilateral series are the primary sports coverage focus. he77 builds its cricket markets around the schedules that Pakistani fans follow — not as an afterthought, but as the centrepiece of the sports betting section.
he77 presents educational context on the payment methods Pakistani users are most familiar with — Easypaisa, JazzCash, Raast, HBL, UBL, Meezan Bank and Bank Alfalah. These names are referenced for educational context only; he77 does not claim affiliation with or endorsement by any of these institutions.
Account balances, deposit amounts and withdrawal figures are presented in Pakistani Rupees (PKR). No confusing foreign currency conversions on your dashboard — what you see is what your balance is, in the currency you use every day.
English is the primary platform and support language. Users who prefer Urdu can request Urdu-language assistance via Live Chat. Our support team includes agents capable of handling queries in both languages — covering users from all major cities including Karachi, Lahore, Islamabad and beyond.
he77 does not claim to be licensed by the Government of Pakistan, PTA, State Bank of Pakistan or any provincial authority. We encourage all users to understand the laws applicable to their location before participating. Pakistan has gambling restrictions under the Prevention of Gambling Act, 1977, and users are responsible for determining the lawfulness of their own participation.
Responsible gambling is not a regulatory checkbox at he77 — it is a core operational principle. We believe that a platform cannot genuinely serve its users while simultaneously ignoring the risks that gambling presents. For that reason, every he77 account comes with a full suite of player protection tools accessible from the account dashboard.
Deposit limits let you cap how much you add to your account per day, week or month. Once set, a limit cannot be increased without a mandatory review period — this is intentional, to prevent impulsive decisions during a losing session.
Session time alerts remind you when you have been playing for a preset duration. Hard cut-offs can also be configured if you prefer an automatic session end rather than a reminder.
Loss limits cap the maximum amount you can lose within a defined window. This is one of the most effective responsible gambling tools available and we encourage every user to set one before placing their first wager.
Self-exclusion is available for any user who feels they need a break. Options range from a short cool-off period (24 hours to 6 weeks) to longer-term exclusion. During any exclusion, your account is locked, no marketing is sent and re-entry requires a formal review process.
If you are concerned about your gambling behaviour, please visit our dedicated Responsible Gambling page for full guidance. Adults 18+ only — or the higher minimum required by the operator/license jurisdiction. Local laws may restrict gambling in your area.
Legal Context Notice: he77 is an English-language online betting information and gaming platform. Pakistan has gambling restrictions, including the Prevention of Gambling Act, 1977. he77 does not claim to be licensed, approved, regulated or endorsed by the Government of Pakistan, the Pakistan Telecommunication Authority (PTA), the State Bank of Pakistan, any provincial authority, or any Pakistani financial institution. Payment provider names referenced on this site (Easypaisa, JazzCash, Raast, HBL, UBL, Meezan Bank, Bank Alfalah) are cited for educational context only and do not imply any affiliation, partnership or endorsement. All users are responsible for determining the lawfulness of their participation under applicable local law. This is not legal advice.
Browse our full site to understand our terms, responsible gambling tools and the platform experience before you decide to participate. Informed users make better decisions.
Adults 18+ only, or the higher minimum required by the operator/license jurisdiction. Local laws may restrict gambling.